Work

Should healthy adults with cardiac risk factors take a daily 81-mg aspirin? Like many healthcare decisions, there is no simple answer. Providing guidance on complex decision making is critical. Who is better equipped to do this than unbiased medical experts comfortable making recommendations even in the midst of uncertainty? 

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When first introduced, atypical antipsychotics (now called second-generation antipsychotics) were branded as being relatively benign with fewer side effects than conventional antipsychotics like Haldol and Thorazine. First introduced for treating schizophrenia, drugs like Abilify, Risperdal and Zyprexa are now prescribed for a myriad of on- and off-label indications in children and adolescents, including bipolar disorder and ADHD.

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How did intensive control of blood glucose become the holy grail of Type 2 diabetes management? In part, due to a 2002 industry-sponsored PR campaign, "Aim, Achieve, Believe". This "public health" initiative, which included a national educational program supported by diabetes educators, primary care physicians and the U.S. Conference of Mayors , urged all patients with diabetes to "aim" for an A1C of less then seven by 2007. That same year, the American American Diabetes Association (ADA) and the American Association of Endocrinology (AACE) adopted guidelines recommending patients achieve an HbA1c <7 or lower.

Explore samples of our work below. You can also order the cards via our Mimeo storefront or have us update them them to suit your organization’s particular needs.

Over 65 million Americans have hypertension, a significant risk factor for heart attack and stroke. The best way to manage hypertension and cardiovascular complications is often with inexpensive "tried and true" medications called thiazides. Many researchers say that low-dose chlorthalidone is preferred to hydrochlorathiazide due to it's longer half life and overnight control of blood pressure.

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For certain types of communication projects - such as policy, legislative or political campaigns - scientific evidence is used to support a particular point of view. In such cases, an organization is promoting a specific viewpoint rather than providing expert recommendations. RxBalance identified, and summarized, scientific articles to support the work of a mental health organization supporting policies limiting use of psychiatric medications in children in foster care. RxBalance is available for projects like these with prior approval of our scientific advisory board.