Evidence-based Medicine, Type 2 Diabetes, & the Reign of Confusion
Evidence-based medicine (EBM) has gotten a lot of attention in recent years, as have questions pertaining to the importance of intensive glucose…
Evidence-based medicine (EBM) has gotten a lot of attention in recent years, as have questions pertaining to the importance of intensive glucose…
As any medical advertising writer knows, you don’t need much to turn a sow’s ear into a silk purse. For example, I…
Jan 14
20152
commentsBy Lydia Green
In Evidence Based Medicine, Pharmaceutical Marketing, Prior Authorization
I often hear medical and pharmacy directors at public and private health plans express frustration over how physicians prescribe. These payers feel forced…
Fifty years ago, if a child misbehaved, he got a good paddling. Today, society frowns on slapping and spanking kids, with corporeal…
Aug 10
20127
commentsBy Lydia Green
In Cholesterol, Evidence Based Medicine, Pharmaceutical Marketing
Tagshigh cholesterol
I don’t plan to use this blog to debate cholesterol risks or statin benefits. I do, however, want to talk about how…
Feb 19
20100
commentsBy Lydia Green
In Biomedical Model of Mental Health, Pharmaceutical Marketing, Psych Meds, Serotonin Theory of Depression
The rise of the biopsychiatric model of mental illness If anyone has doubts about America’s faith in a Higher Power, all you…
When it comes to scientific publishing, I am a true-blue cynic. Medicine and marketing go hand and hand. Whether reading a published…