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Welcome to the new RxBalance website. Learn more about our Resources.

Take a
closer look at your medicines

See what may be overlooked or underexplained—so you can make better decisions about your care.

Eye looking through paper Eye looking through paper Eye looking through paper Eye looking through paper Eye looking through paper

What you hear about treatments isn’t always the full picture.

Some benefits are emphasized, while other details—like risks, limitations, and real-world outcomes—may receive less attention.

In this TEDx Talk excerpt, a former medical ad pro reveals how pharma ads shape our treatment choices.

A set of white pills

The counterbalance needed for more informed choices

Founded by pharma marketing insiders, RxBalance provides a rare glimpse into the industry’s deceptive practices. We collaborate with respected academic institutions and organizations to give you a more complete picture of your healthcare options—with the goal of fostering healthier conversations, more informed choices.

RxBalance is a 501(c)(3) providing an evidence-based counterbalance to pharmaceutical marketing. We are not anti-medicine; we’re anti-half-truths.

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ORGANIZATIONS WE HAVE WORKED WITH

UCSF SCHOOL OF MEDICINE

PHARMED OUT AT GEORGETOWN UNIVERSITY MEDICAL CENTER

STANFORD SCHOOL OF MEDICINE

VA CLEVELAND MEDICAL CENTER

EPOCRATES

Compelling stories that will change your perspective

Take a look at our Case Studies and the creative output and results we were able to achieve for our academic partners. Are you a healthcare provider, researcher, or institution looking to educate people about a newsworthy health concern? Collaborate with RxBalance to get the word out!

A library of Resources that will open your eyes